• Taste the Feeling with Coca-Cola

    22 September 2023 Source: The Coca-Cola Billboard in Kings Cross, Sydney What is Digital Campaign? Digital Campaigns are like ways to promote products or services online while using different methods like search engine optimisation, social media marketing and content creation. Everyone has heard of Coca-Cola before, am I right? Their iconic red and white branding. […]

  • Apple: IoT and Big Data

    31 August 2023 Being such a huge Apple fan myself, naturally, I have purchased plenty of their products but I can’t help but wonder, what makes Apple great that I have become a fan! Today, I will be digging deeper into the products and services that Apple provides. What is the Internet of Things (IoT)? […]

  • Mobile Marketing for dummies 101

    19 August 2023 Mobile Marketing: Unboxed and Unleashed! As a game changer for businesses that want to engage and enhance their target audiences, mobile advertising has evolved in today’s hyperconnected world. This vital tool has become an integral part of any broad marketing strategy, given the majority of people in the world own a mobile […]

  • The Power of Google

    9 August 2023 Google is the indisputable giant of the enormous digital cosmos, with the capacity to create or break a website’s online prominence. How can you guarantee your internet presence flourishes in a Google-dominated environment? The solution is to learn and employ Search Engine Optimisation (SEO) tactics that are compatible with Google’s algorithms. What […]

  • Are you a Follower or a Leader?

    29 July 2023 This seems a little too controversial isn’t it? Don’t get me wrong but everyone seems to either be a “follower” or a “leader” in today’s society Hold up, let me explain further for you. Source: Pinterest Being someone who loves online shopping, where do I get my ideas? I get them through […]

  • Content Marketing Mastery: Unveiling Lessons from Apple’s Success Story

    22 July 2023 Social Media With the technological advances increasing in the society of today’s world, the majority of the public views having a phone as a necessity. 58.3% of the population has an Apple iPhone compared to the popularity of other brands and it has been branded as the most popular mobile phone in […]

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